Please think about your legacy, because you're writing it every day.
The best marketing strategy ever: CARE
For business, our internet love affair was a gift from the gods.
Content is king, but marketing is queen, and runs the household.
Whether you're an entrepreneur, a small business, or a Fortune 500 company, great marketing is all about telling your story in such a way that it compels people to buy what you are selling. That's a constant. What's always in flux, especially in this noisy, mobile world, is how, when, and where the story gets told, and even who gets to tell all of it.
No matter what you do, your job is to tell your story.
What you do after you create your content is what truly counts.
The brands that can connect with client in a real way will win.
Market like the year you are in.
More contact means more sharing of information, gossiping, exchanging, engaging - in short, more word of mouth.
Pinterest is like window shopping 3.0.
Great marketing is all about telling your story in such a way that it compels people to buy what you are selling.
Now, if you truly understand how marketing works today, you know there is no individual six-month campaign; there's only the 365-day campaign, during which you produce new content daily.
Social marketing is now a 24-7 job.
The incredible brand awareness and bottom-line profits achievable through social media marketing require hustle, heart, sincerity, constant engagement, long-term commitment, and most of all, artful and strategic storytelling.
Micro-Content + Community Management = Effective Social Media Marketing
Part of why you love your parents is because they loved you first. Brands need to do that.
Marketing just got hard.
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