Michael Bierut Quotes About Today

Quotes about: Today

• There was a time when most people had a choice between two kinds of personal communication, handwriting or using a typewriter. Today, people are invited to choose from a list of (surprisingly exotic) typefaces every time they turn on their computer. I think this has made everyone more aware of the idea that picking a typeface is a conscious choice.

  Michael Bierut

  Communication, Thinking, Typewriters

  Source: scholarlykitchen.sspnet.org

• I believe sans serif typefaces - today upheld as models of neutrality and legibility - were called "Grotesques" in the 19th century because people thought they were hideous. But now we're used to them.

  Michael Bierut

  Believe, People, Neutrality

  Source: scholarlykitchen.sspnet.org

• If you look at the Olympic graphics for Mexico or Los Angeles, those programs don't look contemporary by today's eyes but they really look like they are of their place and time.

  Michael Bierut

  Eye, Looks, Mexico

  Source: facingsideways.com

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