Peter York Quotes About Branding

Quotes about: Branding

• Socially smart people have always mocked the threateningly mobile, and anti-branding is a central strand of high-end status conflict now.

  Peter York

  Smart, People, Conflict

• All I'm saying is that Louis Vuitton and L'Oreal didn't invent branding at some point in the mid-Eighties. Big, reassuring names have been around a long time.

  Peter York

  Names, Long, Reassuring

• In Britain, eponymous lifestyle branding as we know it started in the late 1960s, with two fascinating families - the Conrans and the Ashleys - who in increasingly brilliant settings and catalogues sold rather different visions of what the new ideal upper-middle-y life looked like.

  Peter York

  Two, Vision, Different

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