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  • I think there's a need for somewhat of a mindset change. We need to have a consistent external focus. We've always had the research labs. We've always had the resources to be innovative, and we've been innovative in a number of businesses. But, in any big company, you have to constantly push people to look at markets and customers, rather than look internally at themselves.

    "Online Extra: Jeff Immelt on Taking 'Swings'". Interview with Diane Brady, www.bloomberg.com. March 28, 2005.