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  • I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death.

    Leo Burnett
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    Leo Burnett (1961). “Communications of an Advertising Man: Selections from the Speeches, Articles, Memoranda, and Miscellaneous Writings of Leo Burnett”
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I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death. - Leo Burnett
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