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  • If something is going to be better, it is new, and if it's new you are confronting problems and challenges you don't have references for.

    Jonathan Ive
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    "Sir Jonathan Ive says he is humbled by his knighthood for services to design". Interview with Mark Prigg, www.independent.co.uk. March 13, 2012.
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If something is going to be better, it is new, and if it's new you are confronting problems and challenges you don't have references for. - Jonathan Ive
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