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  • The dog [in Pavlov's experiments] does not continue to salivate whenever it hears a bell unless sometimes at least an edible offering accompanies the bell. But there are innumerable instances in human life where a single association, never reinforced, results in the establishment of a life-long dynamic system. An experience associated only once with a bereavement, an accident, or a battle, may become the center of a permanent phobia or complex, not in the least dependent on a recurrence of the original shock.

    "A Psychological Interpretation". Book by Gordon Allport, p. 199, 1938.
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