Control of thought is more important for governments that are free and popular than for despotic and military states. The logic is straightforward: a despotic state can control its domestic enemies by force, but as the state loses this weapon, other devices are required to prevent the ignorant masses from interfering with public affairs, which are none of their business… the public are to be observers, not participants, consumers of ideology as well as products.
In fact, for the majority of the population, wages and incomes have stagnated and conditions have gotten worse. So they are asking, "what did I do wrong?" And the answer that the talk show host is giving them is convincing, in it's internal logic. It's saying, "what's wrong is the rich liberals own everything, run everything, they don't care about you; therefore, distrust them" and so on.
There's an internal coherence and logic to what they get from [Rush] Limbaugh, Glenn Beck, and the rest of these guys. And they sound very convincing, they're very self-confident, and they have an answer to everything - a crazy answer, but it's an answer. And it's our fault if that goes on. So one thing to be done is don't ridicule these people, join them, and talk about their real grievances and give them a sensible answer, like, "Take over your factories."
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