Honestly, I think winning changes all of that. It doesn't matter where you are - it could be Timbuktu - if you win, people will watch, they'll follow and they'll support. It's my responsibility to put a team on the floor that will win, and that attracts players. Look at the teams that have been successful in the NBA. Yes, you have big, glamorous cities like L.A. But Miami has won, and so has San Antonio. Oklahoma City is a very successful team. They're not the biggest markets.