What I pick for my blog and what I pick for Twitter are different things. One thing that is true for both, by and large, is that it has to feel like something that leaves you with more than just a moment of gawking.
There are really cool or funny videos, or visually stunning photos, and that's fine, but none of them really give you more when you close that tab, you know? I try to find stuff that a little bit, in a tiny way changes how you see something about the world.
When I discovered PopTech and other kind of intellectualish, online portals for curiosity. Very quickly, I just got so much more out of those than from so-called "Ivy League" education that I knew it was on me to keep myself stimulated, and to keep learning, more than anything. And, because I paid my way through college, I was working at Penn, two to four jobs at a time to pay for school.
One of my jobs was at a start-up ad agency. They were trying to do things differently, work with socially conscious clients, and to really be a more creative take on advertising than the industry itself. But I noticed that what the guys at the office were circulating for inspiration still came from within the ad industry. I thought that was really counterintuitive - to only borrow inspiration from within your own industry.
I didn't really - at least intellectually and creatively - have a particularly compelling experience in college. But during my junior year, they made the TED talks public. So I started listening to them. They were producing one per day, and I was listening to one per day, every day, at the gym.
Universal WiFi. Without a doubt. I am done with being on the train, not having internet. Or having spotty coverage. It's a fundamental need at this point. It's the frickin' information age! It should be like air! And it doesn't have to be free. I'm a believer in paying for value. Just having it as an option.
So depending on the day, my schedule is different. But, generally speaking, I get up in the morning, I do a 30 to 45 minute prescheduling of tweets and just seeing if there's anything urgent - do-or-die emails or server outages, stuff like that. Then after that I go to the gym, where I do all my long-form reading - so Instapaper, and all the Kindle books. I go through an embarrassing amount of books per week.
But most weeks I've gone through 12 books, maybe even 15 some weeks, depending on the length. So I go through my long form, and then my day begins. I usually try to do most of my writing earlier in the day because I sort of lump out later on.
You enrich people with creative resources, and over time, these Lego bricks that end up in their heads eventually build this enormous, incredible castle.
I have bad days. Sometimes I have a lot of bad days. By and large, I think most people fall into a bad mood because they're able to ruminate on whatever the problem at hand is, and that makes it worse. But when you intercept the rumination process with something that requires your full attention - that's stimulating and absorbing, that places a demand on your intellectual focus - you don't get to ruminate. In a way, it's a mental health aid to be able to do that so much. My routine, what I do, it just feels like home. It's my comfort food.
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