You either trust someone day one until they prove you wrong, or you say, 'I don't trust you until you show me I can trust you.' I'm the latter.
The world is changing.... I don't, as a consumer, want advertising that's not relevant. If we're going to take a side let's take the side of the consumer.
I care about our employees more than anybody in my company. I care about my kids, too, but that doesn't mean I give them everything that they want.
When you deal with change, you have a couple choices: You can lead it and make the rules, or you can be a fast follower, or you can be a slow follower.
People will steal it if you don't make it easy to buy it.
If the broadcasters were to win on their claims, they'd outlaw the DVR.
Allowing your kids to watch TV doesn't have to mean they have no choice but to see commercials for junk food and alcohol.
Ultimately, broadcasters and advertisers have to change the way they do business or they run the risk of linear TV becoming obsolete.
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