• Language both reflects and shapes society. Culture shapes language and then language shapes culture. Little wonder that the words we use to talk to each other, and about each other, are the most important words in our language: they tell us who I am, they tell us who you are, they tell us who 'they' are.

    Rosalie Maggio, The Women's Media Center (2015). “Unspinning the Spin: The Women's Media Center Guide to Fair and Accurate Language”, p.12, Open Road Media