Authors:
  • Focus very clearly on a few small things. The purpose of a business is to give someone something that they want. Have a product or service that's really excellent. [...] What can you offer that no one else can offer and will satisfy them at a higher level than what anyone else can?

    "Secrets of Success from Business Coach Brian Tracy". Interview with Deborah Jeanne Sergeant, homebusinessmag.com. December 7, 2015.