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Ray Kroc quote: McDonald's is a people business, and that smile on that...
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  • McDonald's is a people business, and that smile on that counter girl's face when she takes your order is a vital part of our image.

    Ray Kroc
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    Ray Kroc (2016). “Grinding It Out: The Making of McDonald's”, p.139, St. Martin's Griffin
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McDonald's is a people business, and that smile on that counter girl's face when she takes your order is a vital part of our image. - Ray Kroc
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