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  • Sam Walton was a master storyteller who used illustrative stories to reinforce his cultural standards.

    Michael Bergdahl
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    Michael Bergdahl (2004). “What I Learned From Sam Walton: How to Compete and Thrive in a Wal-Mart World”, p.69, John Wiley & Sons
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Sam Walton was a master storyteller who used illustrative stories to reinforce his cultural standards. - Michael Bergdahl
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