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  • Owning a business is NOT about working your ass off for the sake of trying to squeeze out a living. It is NOT about making tons of money at the expense of losing tons of life. It IS about maximizing life, bettering your life and the lives of others, which, not so ironically, fattens your purse.

    Mike Michalowicz (2008). “The Toilet Paper Entrepreneur: The Tell-it-like-it-is Guide to Cleaning Up in Business, Even If You are at the End of Your Roll”, p.7, Toilet Paper Entrepreneur