Edward Tufte Quotes

Quotes about:

• Only drug dealers and software companies call their customers 'users'

  Edward Tufte

  Drug, Software, Company

  64 Copy quote

• Graphical excellence is that which gives to the viewer the greatest number of ideas in the shortest time with the least ink in the smallest space.

  Edward Tufte

  Ideas, Numbers, Space

  33 Copy quote

• The essential test of design is how well it assists the understanding of the content, not how stylish it is.

  Edward Tufte

  Design, Understanding, Essentials

  22 Copy quote

• Confusion and clutter are failures of design, not attributes of information. And so the point is to find design strategies that reveal detail and complexity - rather than to fault the data for an excess of complication. Or, worse, to fault viewers for a lack of understanding.

  Edward Tufte

  Data, Confusion, Design

  31 Copy quote

• Good design is a lot like clear thinking made visual.

  Edward Tufte

  Thinking, Design, Made

  22 Copy quote

• If you’re told what to look for, you can’t see anything else.

  Edward Tufte

  Looks, Ifs

  "Edward Tufte Wants You to See Better". "Science Friday" with Flora Lichtman, www.npr.org. January 18, 2013.

  4 Copy quote

• What is to be sought in designs for the display of information is the clear portrayal of complexity. Not the complication of the simple; rather the task of the designer is to give visual access to the subtle and the difficult - that is, revelation of the complex.

  Edward Tufte

  Simple, Giving, Design

  23 Copy quote

• In general, I think audiences are a lot smarter than people think. So, it's not "know your audience", it's "respect your audience, and really know your content".

  Edward Tufte

  Thinking, People, Audience

  15 Copy quote

• Good design is clear thinking made visible, bad design is stupidity made visible

  Edward Tufte

  Thinking, Design, Stupidity

  9 Copy quote

• Simple design, intense content.

  Edward Tufte

  Simple, Design, Consciousness

  18 Copy quote

• Design cannot rescue failed content.

  Edward Tufte

  Design, Rescue

  21 Copy quote

• Design isn't crafting a beautiful, textured button with breathtaking animation. It's figuring out if there's a way to get rid of the button altogether.

  Edward Tufte

  Beautiful, Creativity, Design

  25 Copy quote

• It is not how much empty space there is, but rather how it is used. It is not how much information there is, but rather how effectively it is arranged.

  Edward Tufte

  Space, Information, Empty

  4 Copy quote

• If the statistics are boring, you've got the wrong numbers.

  Edward Tufte

  Numbers, Wrong Number, Statistics

  23 Copy quote

• Above all else show the data.

  Edward Tufte

  Data, Shows

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• If your words or images are not on point, making them dance in color won't make them relevant.

  Edward Tufte

  Color, Relevant, Ifs

  Edward R. Tufte (2003). “The cognitive style of PowerPoint”, Graphics Pr

  18 Copy quote

• Clutter and confusion are failures of design, not attributes of information.

  Edward Tufte

  Simple, Confusion, Simplicity

  19 Copy quote

• Make all visual distinctions as subtle as possible, but still clear and effective.

  Edward Tufte

  Simplicity, Subtle, Distinction

  11 Copy quote

• There are only two industries that refer to their customers as 'users'.

  Edward Tufte

  Technology, Two, Computer

  11 Copy quote

• The world is complex, dynamic, multidimensiona l;
  the paper is static, flat. How are we to represent
  the rich visual world of experience and
  measurement on mere flatland?

  Edward Tufte

  World, Paper, Measurement

  19 Copy quote

• The commonality between science and art is in trying to see profoundly - to develop strategies of seeing and showing.

  Edward Tufte

  Art, Science, Design

  "Hollyweird Science: The Next Generation: From Spaceships to Microchips". Book by Kevin R. Grazier and Stephen Cass, p. 89, 2017.

  15 Copy quote

• Great design is not democratic; it comes from great designers. If the standard is lousy, then develop another standard.

  Edward Tufte

  Design, Standards, Democratic

  15 Copy quote

• An open mind but not an empty head.

  Edward Tufte

  Mind, Open Mind, Empty

  Edward Tufte @EdwardTufte, twitter.com. August 12, 2015.

  9 Copy quote

• Clutter is not a property of information. Clutter is a failure of design.

  Edward Tufte

  Design, Information, Clutter

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• I have stared long enough at the glowing flat rectangles of computer screens. Let us give more time for doing things in the real world...plant a plant, walk the dogs, read a real book, go to the opera.

  Edward Tufte

  Dog, Real, Book

  23 Copy quote

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