Ken McCarthy Quotes

• When people go to a web page, the thing that they want more than anything else is instant clarity.

  Ken McCarthy

  People, Want, Pages

  4 Copy quote

• In a pitch black room, you can affirm "let their be light" or you can light one candle.

  Ken McCarthy

  Inspirational, Life, Motivational

  5 Copy quote

• 20 years ago, when Bob Bly starting teaching copywriting, the field was deeply shrouded in mystery. Now, thanks to Bob, learning copywriting, though still a tricky proposition, is much easier.

  Ken McCarthy

  Teaching, Years, Fields

  6 Copy quote

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