Television thrives on unreason, and unreason thrives on television. It strikes at the emotions rather than the intellect.
I would think twice about designing stuff for which there was no need and which didn't endure.
Magazines and advertising are flogging the idea that you have to keep changing things and get something new. I think that's balls - evil. But obviously that's your livelihood.
I'm not against vodka - they just asked us. They put out some story about us entertaining international celebrities with vodka, which of course wasn't true.
I can't climb very seriously now but I was a bit of a freak.
Commerce is against morality. Morality is going to lose every time.
We used to get published a lot. And there was this vodka advertisement... it embarrassed me a lot afterwards.
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