It is much safer for the prince to be feared than loved, but he ought to avoid making himself hated.
Benefits should be granted little by little, so that they may be better enjoyed.
Men as a whole judge more with their eyes than with their hands.
It is a true observation of ancient writers, that as men are apt to be cast down by adversity, so they, are easily satiated with prosperity, and that joy and grief produce the same effects. For whenever men are not obliged by necessity to fight they fight from ambition, which is so powerful a passion in the human breast that however high we reach we are never satisfied.
To keep your actions and your plans secret always has been a very good thing . .. Marcus Crassus said to one who asked him when he was going to move the army: 'Do you believe that you will be the only one not to hear the trumpet?
A wise man ought always to follow the paths beaten by great men, and to imitate those who have been supreme, so that if his ability does not equal theirs, at least it will savor of it. Let him act like the clever archers who, designing to hit the mark which yet appears too far distant, and knowing the limits to which the strength of their bow attains, take aim much higher than the mark, not to reach by their strength or arrow to so great a height, but to be able with the aid of so high an aim to hit the mark they wish to reach.
For that reason, let a prince have the credit of conquering and holding his state, the means will always be considered honest, and he will be praised by everybody because the vulgar are always taken by what a thing seems to be and by what comes of it; and in the world there are only the vulgar, for the few find a place there only when the many have no ground to rest on.
The forces of adversaries are more diminished by the loss of those who flee than of those who are killed.
And it will always happen that he who is not your friend will request your neutrality and he who is your friend will ask you to declare yourself by taking up arms. And irresolute princes, in order to avoid present dangers, follow the neutral road most of the time, and most of the time they are ruined.
Therefore, in order not to have to rob his subjects, to be able to defend himself, not to become poor and contemptible, and not to be forced to become rapacious, a prince must consider it of little importance if he incurs the name of miser, for this is one of the vices that permits him to rule.
A man who wishes to make a profession of goodness in everything must necessarily come to grief among so many who are not good. Therefore, it is necessary for a prince, who wishes to maintain himself, to learn how not to be good, and to use this knowledge and not use it according to the necessity of the case.
From the latter he is defended by being well armed and having good allies, and if he is well armed he will have good friends, and affairs will always remain quiet within when they are quiet without, unless they should have been already disturbed by conspiracy; and even should affairs outside be disturbed, if he has carried out his preparations and has lived as I have said, as long as he does not despair, he will resist every attack.
We cannot attribute to fortune or virtue that which is achieved without either.
Men are so simple and yield so readily to the desires of the moment that he who will trick will always find another who will suffer to be tricked.
In our own days we have seen no princes accomplish great results save those who have been accounted miserly.
It makes him hated above all things, as I have said, to be rapacious, and to be a violator of the property and women of his subjects, from both of which he must abstain.
Because just as good morals, if they are to be maintained, have need of the laws, so the laws, if they are to be observed, have need of good morals.
When men receive favours from someone they expected to do them ill, they are under a greater obligation to their benefactor.
The prince must consider, as has been in part said before, how to avoid those things which will make him hated or contemptible; and as often as he shall have succeeded he will have fulfilled his part, and he need not fear any danger in other reproaches.
A prince, therefore, must not mind incurring the charge of cruelty for the purpose of keeping his subjects united and confident; for, with a very few examples, he will be more merciful than those who, from excess of tenderness, allow disorders to arise, from whence spring murders and rapine; for these as a rule injure the whole community, while the executions carried out by the prince injure only one individual. And of all princes, it is impossible for a new prince to escape the name of cruel, new states being always full of dangers.
One can say this in general of men: they are ungrateful, disloyal, insincere and deceitful, timid of danger and avid of profit...Love is a bond of obligation that these miserable creatures break whenever it suits them to do so; but fear holds them fast by a dread of punishment that never passes.
Many have dreamed up republics and principalities that have never in truth been known to exist; the gulf between how one should live and how one does live is so wide that a man who neglects what is actually done for what should be done learns the way to self-destruction rather than self-preservation.
All the States and Governments by which men are or ever have been ruled, have been and are either Republics or Princedoms.
Besides what has been said, people are fickle by nature; and it is a simple to convince them of something but difficult to hold them in that conviction; and, therefore, affairs should be managed in such a way that when they no longer believe, they can be made to believe by force.
For among other evils caused by being disarmed, it renders you contemptible; which is one of those disgraceful things which a prince must guard against.
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