I think if you can create a meaningful thing that is also an advertisement that's a pretty cool option for brands.
If you get on the radio, people hear it, they buy the record. If you get on Spotify playlist nowadays, people hear it, they buy the record.
I think most people now listen to different genres when they have different moods. I know I certainly do.
I make music. It's kind of what I've always done.
The means of control that record labels had vis-à-vis distribution no longer exist.
A song is a meaningful thing.
There's definitely something broken in the music industry clearly. Partly from downloading and partly the obstacles for discovery and listener choice and artist distribution are gone.
There are so few barriers to working with artists because the contract is brief and straightforward, it allows us to just move instantly.
I just write songs, I make music, and I have several times over reinvented my life in order to keep making music and just make music all day. I don't know. It's just what I have to do.
I have always had to write songs. As a lifestyle and as a business model, it's pretty difficult. Largely at this point I'm so deep in. I have a lot of skills in this particular world, but it just feels compulsive.
I feel like weed is still taboo enough to be cool but not taboo enough that you have to totally hide it, which is like a pretty good place for an entity to be at.
Music and weed go well together, obviously.
I think you get some attention and some hype from the marijuana affiliation but I think also there's obviously problems still. My mother is not very excited about it. Understandably, I suppose.
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