• It is striking how our language reveals the visual nature of our thoughts about the future state of affairs. When we invent the future, we try to get a mental picture of what things will be like long before we have begun the journey. Visions are our windows on the world of tomorrow.

    James M. Kouzes, Barry Z. Posner (1987). “The leadership challenge: how to get extraordinary things done in organizations”, Jossey-Bass, 1988