Helvetica Quotes

• Helvetica is the jeans, and Univers the dinner jacket. Helvetica is here to stay.

  Adrian Frutiger

  Jeans, Design, Letters

  262 Copy quote

• And Helvetica maybe says everything, and that's perhaps part of its appeal.

  Jonathan Hoefler

  Appeals

  "Helvetica". Documentary, www.imdb.com. 2007.

  41 Copy quote

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• The meaning is in the content of the text and not in the typeface, and that is why we loved Helvetica very much.

  Wim Crouwel

  Typefaces

  "Helvetica". Documentary, www.imdb.com. 2007.

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• If you have no intuitive sense of design, then call yourself an "information architect" and only use Helvetica.

  David Carson

  Design, Use, Information

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• Anyone who uses Helvetica knows nothing about typefaces.

  Wolfgang Weingart

  Design, Use, Typography

  69 Copy quote

• Helvetica was a real step from the 19th century typeface... We were impressed by that because it was more neutral, and neutralism was a word that we loved. It should be neutral. It shouldn't have a meaning in itself. The meaning is in the content of the text and not in the typeface.

  Wim Crouwel

  Real, Steps, Century

  43 Copy quote

• Graphic Design is the communication framework through which these messages about what the world is now, and what we should aspire to. It's the way they reach us. The designer has an enormous responsibility. Those are the people, you know, putting their wires into our heads.

  Rick Poynor

  Communication, Responsibility, People

  "Helvetica". Documentary, www.imdb.com. 2007.

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• Type is saying things to us all the time. Typefaces express a mood, an atmosphere. They give words a certain coloring.

  Rick Poynor

  Giving, Atmosphere, Mood

  "Helvetica". Documentary, www.imdb.com. 2007.

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• There are people that thinks that type should be expressive. They have a different point of view from mine.

  Massimo Vignelli

  Thinking, Views, People

  "Helvetica". Documentary, www.imdb.com. April 29, 2007.

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• I discovered that I never really used Helvetica but I like to look at it. I like the VW beetle, too, although I've never driven one.

  Stefan Sagmeister

  Design, Looks, Typography

  42 Copy quote

• Helvetica is the font of the Vietnam War.

  Paula Scher

  War, Vietnam, Fonts

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• I guess if there was a desert island scenario and I only could take one font with me, I guess it would be Helvetica, though it has it's limitations, I think it's incredibly versatile and gets the job done and I also think it's one of the typefaces that will really survive the test of time beyond the next several decades if not into the next century.

  Khoi Vinh

  Jobs, Thinking, Islands

  Interview with Austin Allen, bigthink.com. March 3, 2010.

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• I remember a time at Yale when my work was being critiqued by Paul Rand. Mr. Rand told me only to use Helvetica as a display face never in text, then he squinted, leaned in, and whispered in my ear, "because Helvetica looks like dogshit in text".

  Kyle Cooper

  Yale, Design, Looks

  27 Copy quote

• If you think of ice cream, it (Helvetica) is a cheap, nasty, supermarket brand made of water, substitutes and vegetable fats. The texture is wrong and it leaves a little bit of a funny aftertaste.

  Bruno Maag

  Thinking, Ice Cream, Vegetables

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• Lower case Ss are notoriously difficult to get right. But in Helvetica it's not straight - you want to go in there and tighten it up. And the 'a' looks so woolly and ill-conceived, it really winds me up.

  Bruno Maag

  Wind, Looks, Want

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