The grim reality is that most start-ups fail. Most new products are not successful. Yet the story of perseverance, creative genius, and hard work persists.
Most phenomenal startup teams create businesses that ultimately fail. Why? They built something that nobody wanted.
Most start-up companies fail and it is smart public policy to help entrepreneurs increase their odds of succeeding. But, the biggest loss to our economy is not all the start-ups that didn't make it: It's the ones that might have been created but weren't.
If the plan is to see what happens, a team is guaranteed to succeed - at seeing what happens - but won't necessarily gain validated learning - If you cannot fail, you cannot learn.
This is one of the most important lessons of the scientific method: if you cannot fail, you cannot learn.
If you cannot fail, you cannot learn.
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