Innovation is hard. It really is. Because most people don't get it. Remember, the automobile, the airplane, the telephone, these were all considered toys at their introduction because they had no constituency. They were too new.
The best ideas lose their owners and take on lives of their own.
Everybody believes in innovation until they see it. Then they think, 'Oh, no; that'll never work. It's too different.'
Radical innovation is difficult to fund. It seems scary. And the really radical things seem even more scary.
I don't think people understand how much hard work innovation is. That it's not just getting an idea. You really have to cross your T's and dot your I's long before you ever start on the project. I don't think people perceive that about me. I work hard.
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