It is important to bear in mind that political campaigns are designed by the same people who sell toothpaste and cars.
For example, when my father was able to buy a secondhand car in the late 1930s, and he took us to the countryside for a weekend, if we looked for a motel to stay in we had to see if it said "restricted" on it. "Restricted" meant no Jews.
I remember at the age of five travelling on a trolley car with my mother past a group of women on a picket line at a textile plant, seeing them being viciously beaten by security people. So that kind of thing stayed with me.
If you sell me a car, we have perhaps made a good bargain for ourselves. But there are effects of this transaction on others, which we do not take into account. There is more pollution, the price of gas goes up, there is more congestion.
The elections are run by the same guys who sell toothpaste. They show you an image of a sports hero, or a sexy model, or a car going up a sheer cliff or something, which has nothing to do with the commodity, but it's intended to delude you into picking this one rather than another one.
The obvious one, in a market system, in a really functioning one, whoever's making the decisions doesn't pay attention to what are called externalities, effects on others. I sell you a car, if our eyes are open we'll make a good deal for ourselves but we're not asking how it's going to affect her [over there.] It will, there'll be more congestion, gas prices will go up, there will be environmental effects and that multiplies over the whole population. Well, that's very serious.
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