Tony Hsieh Quotes About Marketing

Quotes about: Marketing

• Your culture is your brand.

  Tony Hsieh

  Design, Marketing, Culture

  Tony Hsieh (2010). “Delivering Happiness: A Path to Profits, Passion, and Purpose”, p.104, Hachette UK

• I'd rather spend money on things that improve the customer experience than on marketing.

  Tony Hsieh

  Inspirational, Marketing, Customer Experience

• Twitter is like hugging. Just because it's hard to measure the return on investment doesn't mean there isn't value there.

  Tony Hsieh

  Mean, Hug, Marketing

• We decided that if we get the culture right, most of the stuff, like building a brand around delivering the very best customer service, will just take care of itself.

  Tony Hsieh

  Marketing, Care, Stuff

  "On a Scale of 1 to 10, How Weird Are You?". Interview with Adam Bryant, www.nytimes.com. January 9, 2010.

• Service Over the years, the number one driver of our growth at Zappos has been repeat customers and word of mouth. Our philosophy has been to take most of the money we would have spent on paid advertising and invest it into customer service and the customer experience instead, letting our customers do the marketing for us through word of mouth.

  Tony Hsieh

  Philosophy, Years, Numbers

  "Delivering Happiness: A Path to Profits, Passion, and Purpose". Book by Tony Hsieh, 2010.

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