Marketing Quotes

• Your most unhappy customers are your greatest source of learning.

  Bill Gates

  Leadership, Business, Motivation

  Bill Gates (2009). “Business @ the Speed of Thought: Succeeding in the Digital Economy”, p.86, Hachette UK

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• Knowledge is of no value unless you put it into practice.

  Anton Chekhov

  Knowledge, Technology, Practice

  311 Copy quote

• Marketing is not only much broader than selling, it is not a specialized activity at all. It encompasses the entire business. It is the whole business seen from the point of view of its final result, that is, from the customer's point of view.

  Peter Drucker

  Business, Views, Function

  "The Practice of Management".

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• Marketing is not selling. Marketing is building a brand in the mind of the prospect.

  Al Ries

  Mind, Building, Selling

  Al Ries, Laura Ries (2009). “The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand”, p.10, Harper Collins

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• In marketing you must choose between boredom, shouting and seduction. Which do you want?

  Roy H. Williams

  Blessing, Boredom, Want

  14 Copy quote

• Marketing is too important to be left to the marketing department.

  David Packard

  Business, Important, Advertising

  54 Copy quote

• Nobody cares how much you know, until they know how much you care.

  Theodore Roosevelt

  Motivational, Inspiring, Leadership

  Theodore Roosevelt (2015). “Theodore Roosevelt on Bravery: Lessons from the Most Courageous Leader of the Twentieth Century”, p.5, Skyhorse Publishing, Inc.

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• Marketing takes a day to learn. Unfortunately, it takes a lifetime to master.

  Philip Kotler

  Business, Lifetime, Masters

  292 Copy quote

• The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.

  Peter Drucker

  Loyalty, Educational, Selling Products

  Peter F. Drucker (2009). “Management: Tasks, Responsibilities, Practices”, p.97, Harper Collins

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• Marketing is a race without a finishing line

  Philip Kotler

  Race, Finishing, Lines

  Philip Kotler (2011). “Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know”, p.22, John Wiley & Sons

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• The goal of a marketing interaction isn't to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.

  Seth Godin

  Moving, Opportunity, Goal

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• Many a small thing has been made large by the right kind of advertising.

  Mark Twain

  Wise, Witty, Kindness

  1889 A Connecticut Yankee in King Arthur's Court, ch.22.

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• People don't buy what you do; they buy what you stand for.

  Simon Sinek

  People, Great Marketing, Business Marketing

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• Stopping advertising to save money is like stopping your watch to save time.

  Henry Ford

  Insightful, Watches, Stopping

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• Good marketers tell a story.

  Seth Godin

  Stories, Marketers

  Seth Godin (2007). “Small is the New Big: And 183 Other Riffs, Rants and Remarkable Business Ideas”, p.314, Penguin UK

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• Making promises and keeping them is a great way to build a brand.

  Seth Godin

  Promise, Way, Brands

  Seth Godin (2006). “Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business Ideas”, p.201, Penguin

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• The aim of marketing is to make selling superfluous.

  Peter Drucker

  Helpful, Selling, Aim

  Peter Drucker (2013). “People and Performance”, p.91, Routledge

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• Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.

  Leo Burnett

  Inspirational, Success, Fun

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• The reason it seems that price is all your customers care about is that you haven't given them anything else to care about.

  Seth Godin

  Care, Reason, Given

  Seth Godin (2012). “Whatcha Gonna Do with That Duck?: And Other Provocations, 2006-2012”, p.218, Penguin

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• Marketing is the act of inventing the product. The effort of designing it. The craft of producing it. The art of pricing it. The technique of selling it.

  Seth Godin

  Art, Design, Effort

  Seth Godin (2009). “Purple Cow, New Edition: Transform Your Business by Being Remarkable”, p.92, Penguin

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• If your stories are all about your products and services, that's not storytelling. It's a brochure. Give yourself permission to make the story bigger.

  Jay Baer

  Giving, Stories, Storytelling

  55 Copy quote

• There is no 'one-size-fits-all' way to build an audience.

  John Stuart Mill

  Book, Way, Size

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• Marketing has always been about the same thing - who your customers are and where they are.

  Noah Kagan

  Growth, Customers

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• Your culture is your brand.

  Tony Hsieh

  Design, Culture, Helpful

  Tony Hsieh (2010). “Delivering Happiness: A Path to Profits, Passion, and Purpose”, p.104, Hachette UK

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• 

  I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.

  Maya Angelou

  Inspirational, Life, Motivational

  FaceBook post by Maya Angelou from Mar 15, 2014

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