Roy H. Williams Quotes

Quotes about:

• A smart man makes a mistake, learns from it, and never makes that mistake again.But a wise man finds a smart man and learns from him how to avoid the mistake altogether.

  Roy H. Williams

  Wise, Wisdom, Mistake

  66 Copy quote

• Use half as many words and they'll hit twice as hard.

  Roy H. Williams

  Use, Half, Hard

  5 Copy quote

• It is a lack of commitment, not a lack of talent, that damns you to mediocrity.

  Roy H. Williams

  Commitment, Mediocrity, Talent

  19 Copy quote

• The first step in exceeding your customer's expectations is to know those expectations.

  Roy H. Williams

  Funny, Loyalty, Educational

  55 Copy quote

• Small thoughts fit easily into a closed mind, but big thoughts require an open one.

  Roy H. Williams

  Mind, Fit, Bigs

  7 Copy quote

• In a thousand words I can have the Lord's Prayer, the 23rd Psalm, the Hippocratic Oath, a sonnet by Shakespeare, the Preamble to the Constitution, Lincoln's Gettysburg Address and almost all of the Boy Scout Oath. Now exactly what picture were you planning to trade for all that?

  Roy H. Williams

  Prayer, Writing, Boys

  14 Copy quote

• Our actions are all that separate our daydreams from our goals.

  Roy H. Williams

  Goal, Our Actions, Action

  9 Copy quote

• Everyone is broken a little, I think, and the most broken of all are those who pretend they are not.

  Roy H. Williams

  Thinking, Broken, Littles

  9 Copy quote

• Preparation, mastery, can help you overcome your fear, but mastery alone is not enough. There has to be something you want that’s worth more to you than your fear.

  Roy H. Williams

  Preparation, Overcoming, Mastery

  11 Copy quote

• The person who achieves spectacular failure has at least attempted something bold. Failure is a temporary condition. Success is likewise temporary. Life, itself, is temporary - so quit hesitating. Do something!

  Roy H. Williams

  Quitting, Achieve, Spectacular

  7 Copy quote

• You see a person when you look in the mirror that no one sees but you. Other people see a person when they look at you, but you're not that person, either.

  Roy H. Williams

  Mirrors, People, Looks

  11 Copy quote

• The risk of insult is the price of clarity.

  Roy H. Williams

  Risk, Insult, Clarity

  Roy H. Williams (2012). “The Wizard of Ads: Turning Words into Magic And Dreamers into Millionaires”, p.10, BookBaby

  5 Copy quote

• Lives, like money, are spent. What are you buying with yours?

  Roy H. Williams

  Life, Money, Insightful

  4 Copy quote

• Follow a trail of bold mistakes and at the end of them you will find a genius.

  Roy H. Williams

  Mistake, Genius, Ends

  5 Copy quote

• Have you heard of this new thing called the internet? It's giving people new expectations. It's allowing them to become their own expert. Knowledge lies anxious at their fingertips. Gloss over the truth in your advertising and you'll quickly be dismissed as a poser.

  Roy H. Williams

  Truth, Lying, People

  17 Copy quote

• A meaningless statement remains meaningless no matter how often it's heard.

  Roy H. Williams

  Matter, Economy, Heard

  6 Copy quote

• Your heart, my friend, is the size of a stadium. If you try to fill it with small things - a new car, a vacation, a promotion at work, a bigger home, a stock portfolio - a mournful echo will fill your life. But if you fill your stadium with all of humanity and search for ways to make their lives better each day, you will find yourself in the right place at the right time, doing the right thing in the right way.

  Roy H. Williams

  Heart, Home, Vacation

  5 Copy quote

• Most ads are about the product or the company that makes it...the best ads are about the customer and how the product will change his life.

  Roy H. Williams

  Company, Ads, Customers

  4 Copy quote

• Take your inspiration from wherever you find it, no matter how ridiculous.

  Roy H. Williams

  Inspiration, Matter, Ridiculous

  5 Copy quote

• No trade will be made unless they want the thing more than they want their money.

  Roy H. Williams

  Want, Made, Trade

  4 Copy quote

• Guard the secret theater of your heart.
  See nothing there that you do not want to see happen in reality.

  Roy H. Williams

  Heart, Reality, Secret

  Roy H. Williams (1999). “Secret Formulas of the Wizard of Ads”, Bard

  4 Copy quote

• String Theory describes energy and matter as being composed of tiny, wiggling strands of energy that look like strings. And the pitch of a string's vibration determines the nature of its effect.

  Roy H. Williams

  Nature, Vibrations, Energy

  28 Copy quote

• One thing that hasn’t changed, though, is that we still have to hear the new ad 2 or 3 times before it begins to affect us, even when we’re already familiar with the advertiser in question and have a positive opinion of them.

  Roy H. Williams

  Opinion, Economy, Changed

  4 Copy quote

• A polarizing mission statement forces the reader to choose between two sides of a line drawn in the sand. Rare is the business owner who has the courage to craft such a statement.

  Roy H. Williams

  Two Sides, Crafts, Lines

  5 Copy quote

• Having the right message is what matters. It's not who you reach, it's what you say.

  Roy H. Williams

  What Matters, Matter, Messages

  Roy H. Williams (2012). “The Wizard of Ads: Turning Words into Magic And Dreamers into Millionaires”, p.33, BookBaby

  4 Copy quote

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