Roy H. Williams Quotes - Page 2

Quotes about:

Advertising Economy Risk String Theory Today Trade Values

Consequently, a young business often grows by large percentages. Mature businesses rarely do.

Roy H. Williams

Business, Mature, Percentages

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Having the right message is what matters. It's not who you reach, it's what you say.

Roy H. Williams

What Matters, Matter, Messages

Roy H. Williams (2012). “The Wizard of Ads: Turning Words into Magic And Dreamers into Millionaires”, p.33, BookBaby

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Passion doesn't create commitment; commitment creates passion. To what are you committed?

Roy H. Williams

Passion, Commitment, Committed

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In essence, String Theory describes space and time, matter and energy, gravity and light, indeed all of God's creation as music.

Roy H. Williams

Music, Light, Essence

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A portal is a transitionary device of sight or sound that functions as a sort of third gravitating body between the this and the that, pulling us toward itself, allowing us to bridge into the unknown from the known.

Roy H. Williams

Sight, Bridges, Sound

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A visual image is a simple thing, a picture that enters the eyes.

Roy H. Williams

Eye, Simple, Economy

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According to String Theory, what appears to be empty space is actually a tumultuous ocean of strings vibrating at the precise frequencies that create the 4 dimensions you and I call height, width, depth and time.

Roy H. Williams

Ocean, Space, Depth

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People don't trade money for things when they value their money more highly than they value the things.

Roy H. Williams

People, Trade, Values

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A visual image in the hand of an artist is merely a tool to trigger a mental image.

Roy H. Williams

Artist, Hands, Tools

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Human beings are creators, flinging powerful images into the minds of their fellow men. And all of these images are built of tiny particles of thought.

Roy H. Williams

Powerful, Men, Mind

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If you're not worried that you're pricing it too cheap, you're not pricing it cheap enough.

Roy H. Williams

Worried, Enough, Economy

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Opportunity never knocks. It hangs thick in the air all around you. You breathe it unthinking, and dissipate it with your sighs.

Roy H. Williams

Opportunity, Air, Breathe

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Writing good ads is easy when you have something to say.

Roy H. Williams

Writing, Easy, Economy

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It appears that the media filters we carry in our heads are like computers: they've been forced to get faster in order to keep up with the demands our high-speed society puts on them.

Roy H. Williams

Media, Order, Filters

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A good story often increases the salability of an item without increasing its actual value.

Roy H. Williams

Stories, Increase, Items

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The value of an item—in the mind of a consumer—is simply the difference between the anticipated price and the price on the tag.

Roy H. Williams

Differences, Mind, Tag

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Quantum Mechanics and General Relativity are both accepted as scientific fact even though they're mutually exclusive. Albert Einstein spent the second half of his life searching for a unifying truth that would reconcile the two.

Roy H. Williams

Truth, Two, Half

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Strings of gravity vibrate at a different frequency than strings of light.

Roy H. Williams

Light, Different, Gravity

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Most ads are ignored because every customer has a mental filter that evaluates and dismisses both of these languages of Ad-Speak with a single question: What are they not telling me?

Roy H. Williams

Filters, Ignored, Language

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Impact in advertising today is 80 percent strategy, 20 percent copy. This makes it nearly impossible for good copy to compensate for weak strategy.

Roy H. Williams

Impact, Today, Impossible

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Month after month, Wizard Academy equips people who want to make a difference. This is why journalists and scientists and artists and educators and business owners and advertising professionals and ministers are attracted to our little school.

Roy H. Williams

Business, School, Artist

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Numerals are images of amounts. But the amounts they represent are real.

Roy H. Williams

Real, Economy, Numerals

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Excitement and reward exist only outside your comfort zone. You'll experience neither of them until you make yourself do something you really don't want to do. So what is it that scares the hell out of you?

Roy H. Williams

Scare, Comfort, Want

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Five minutes in an old book quickly reveals that most of what is being sold today as new insights into human behavior is merely the rediscovery of knowledge we have had for centuries.

Roy H. Williams

Book, Today, Behavior

Roy H. Williams (2012). “The Wizard of Ads: Turning Words into Magic And Dreamers into Millionaires”, p.12, BookBaby

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If you want the truth to prevail, you must cause people to realize the truth. This requires much more skill than is required to simply tell it.

Roy H. Williams

Skills, People, Want

Roy H. Williams (2012). “The Wizard of Ads: Turning Words into Magic And Dreamers into Millionaires”, p.30, BookBaby

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Born: March 29, 1958
Occupation: Author
Cite this Page: Citation

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