The more informative your advertising, the more persuasive it will be.
To be persuasive we must be believable; to be believable we must be credible; credible we must be truthful.
The simplest man with passion will be more persuasive than the most eloquent without.
Real persuasion comes from putting more of you into everything you say. Words have an effect. Words loaded with emotion have a powerful effect.
The great enemy of truth is very often not the lie--deliberate, contrived and dishonest--but the myth--persistent, persuasive and unrealistic. Too often we hold fast to the cliches of our forebears. We subject all facts to a prefabricated set of interpretations. We enjoy the comfort of opinion without the discomfort of thought.
There is nothing in the world like persuasive speech to fuddle the mental apparatus.
A drunk driver is very dangerous. So is a drunk backseat driver if he's persuasive.
I try to be careful with my persuasiveness. When my heart is really behind it, and when I have no ulterior motive, then I know I’m truly persuasive.
Truthful words are not beautiful; beautiful words are not truthful. Good words are not persuasive; persuasive words are not good.
Our kindness may be the most persuasive argument for that which we believe.
For your own good is a persuasive argument that will eventually make a man agree to his own destruction.
Odors have a power of persuasion stronger than that of words, appearances, emotions, or will. The persuasive power of an odor cannot be fended off, it enters into us like breath into our lungs, it fills us up, imbues us totally. There is no remedy for it.
Beauty has a persuasive power all its own.
Properly practiced creativity MUST result in greater sales more economically achieved. Properly practiced creativity can lift your claims out of the swamp of sameness and make them accepted, believed, persuasive, urgent.
How difficult it is to sound persuasive at the top of one's voice!
Power is the most persuasive rhetoric.
Persuasive speech, and more persuasive sighs, Silence that spoke and eloquence of eyes.
Wealth is not without its advantages and the case to the contrary, although it has often been made, has never proved widely persuasive.
I have a theory that the best ads come from personal experience. Some of the good ones I have done have really come out of the real experience of my life, and somehow this has come over as true and valid and persuasive.
The great enemy of the truth is very often not the lie, deliberate, contrived and dishonest, but the myth, persistent, persuasive and unrealistic.
I haven’t even really tried to win you over, Roza. When I want to, I can be very persuasive.
Humor is richly rewarding to the person who employs it. It has some value in gaining and holding attention, but it has no persuasive value at all.
Unhappy, let alone angry, religious people provide more persuasive arguments for atheism and secularism than do all the arguments of atheists.
Find the simple story in the product, and present it in an articulate and intelligent, persuasive way.
Persuasive communication involves enthusiasm, animation, audience participation, authenticity and spontaneity.
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