Marketing Quotes - Page 4

• If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on inbound marketing.

  Guy Kawasaki

  Focus, Brain, Should

  9 Copy quote

• Marketing is what you do when your product is no good.

  Edwin Land

  Advertising, Products, Kidding Yourself

  24 Copy quote

• It's about using the right tools, with the right triggers, within a proper marketing framework

  Vishen Lakhiani

  Tools, Helpful, Triggers

  23 Copy quote

• I think the marketing needs work.

  John Bonham

  Thinking, Needs

  9 Copy quote

• To be successful and grow your business and revenues, you must match the way you market your products with the way your prospects learn about and shop for your products.

  Brian Halligan

  Successful, Video, Way

  Brian Halligan, Dharmesh Shah (2009). “Inbound Marketing: Get Found Using Google, Social Media, and Blogs”, p.7, John Wiley & Sons

  21 Copy quote

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• And let's be clear: It's not enough just to limit ads for foods that aren't healthy. It's also going to be critical to increase marketing for foods that are healthy.

  Michelle Obama

  Healthy, Limits, Enough

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• The best way to predict the future is to invent it.

  Alan Kay

  Inspirational, Motivational, Positive

  Walter Isaacson (2011). “Steve Jobs”, p.95, Simon and Schuster

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• Social Media are tools, Real Time is a mindset.

  David Meerman Scott

  Business, Real, Media

  15 Copy quote

• Marketing and innovation make money. Everything else is a cost.

  Peter Drucker

  Innovation, Cost, Making Money

  36 Copy quote

• Content is anything that adds value to the reader's life.

  Avinash Kaushik

  Web Content, Insightful, Add

  11 Copy quote

• Good is the enemy of great.. The vast majority of good companies remain just that - good, but not great.

  James C. Collins

  Enemy, Majority, Good Company

  7 Copy quote

• Money coming in says I've made the right marketing decisions

  Adam Osborne

  Decision, Advertising, Made

  8 Copy quote

• The philosophy behind much advertising is based on the old observation that every man is really two men - the man he is and the man he wants to be.

  William Feather

  Wise, Witty, Philosophy

  William Feather (1949). “The Business of Life”

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• Your network is your filter.

  Don Tapscott

  Filters

  8 Copy quote

• Everybody's saturated with the marketing hype of next-generation consoles. They are wonderful, but the truth is that they are as powerful as a high end PC is right now.

  John Carmack

  Powerful, Hype, Next

  7 Copy quote

• More brands are waking up to their social responsibility and doing good work through cause marketing campaigns. Yet too many still go about it the wrong way. I mean 'wrong' in two senses. Firstly, they are marketing ineffectively, and secondly, as a consequence their positive social impact is not maximized.

  Simon Mainwaring

  Mean, Responsibility, Impact

  52 Copy quote

• Any change in form produces a fear of change, and that has accelerated. Marketing is the death of invention, because marketing deals with the familiar.

  Nicolas Roeg

  Fear Of Change, Invention, Produce

  "His brilliant career". Interview with Jason Wood, www.theguardian.com. June 2, 2005.

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• Understand that you need to sell you and your ideas in order to advance your career, gain more respect, and increase your success, influence and income.

  Jay Abraham

  Order, Careers, Ideas

  Jay Abraham (2000). “Getting Everything You Can Out of All You've Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition”, p.11, Farrar, Straus, and Giroux

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• I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes.

  David Ogilvy

  Awkward, Needs, Purpose

  David Ogilvy (1963). “Confessions of an advertising man”, Holiday House

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• Advertising is the rattling of a stick inside a swill bucket.

  George Orwell

  Wisdom, Buckets, Advertising Business

  Attributed

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• I do not believe in censorship, but I believe we already have censorship in what is called marketing theory, namely the only information we get in mainstream media is for profit.

  Sam Sheppard

  Believe, Media, Information

  9 Copy quote

• But in marketing, the familiar is everything, and that is controlled by the studio. That is reaching its apogee now.

  Nicolas Roeg

  Reaching, Familiar, Studios

  "His brilliant career". Interview with Jason Wood, www.theguardian.com. June 2, 2005.

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• I have... had a disturbing dream in which I break through a cave wall near Nag Hammadi and discover urns full of ancient Coptic scrolls. As I unfurl the first scroll, a subscription card to some Gnostic exercise magazine flutters out.

  Colin McEnroe

  Dream, Wall, Exercise

  7 Copy quote

• No, my publisher has always done the marketing.

  Jean M. Auel

  Done, Publishers

  7 Copy quote

• The biggest mistake we see companies make when they first hit Twitter is to think about it as a channel to push out information.

  Tim O'Reilly

  Mistake, Thinking, Information

  Tim O'Reilly, Sarah Milstein (2011). “The Twitter Book”, p.189, "O'Reilly Media, Inc."

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