If you hype something and it succeeds, you're a genius - it wasn't a hype. If you hype it and it fails, then it was just a hype.
This hype word bothers me though It always sounds like an accusation, what does it mean, advertising, column inches in the press? Bands themselves are never really responsible for all of that. That is something that happens to you when you sell millions of records.
However, the radio and national media depend much more on the hype from a good record label, and from a " buzz " about a band, then from just one or two good shows. There are a lot of artists that have a ton of good press going for them, and still do not make it big in the US.
There is a lot of hype and fear about this much-talked-about prospect of designer babies.
You have to find what makes you stable in the storm. Then, no matter what's happening round you, no matter what the hype or the publicity, you can still manage to make leaps in your work as an artist.
I ain't got no beef with east coast, I think it's just being hyped up.
You know, I had the ability like a catalyst to really get everybody hyped up.
The very definition of the real becomes: that of which it is possible to give an equivalent reproduction. The real is not only what can be reproduced, but that which is always already reproduced. The hyper real.
A lot of people my age are so hyper. I like hyper people.
Now, what tends to happen is that the stories get hyped. And the medicines are not quite as revolutionary and as dramatic as they seem to be. But, certainly, various phases of this problem are being attacked by the pharmaceutical companies.
The business is all about gush and hype. You never have a bad meeting in L.A.
There's something that happens to you when you come back to your hometown.
Fashion is primitive in its insistence on exhibitionism, which withers in isolation. The catwalk fashion show with its incandescent hype is its apotheosis. A ritualized gathering of connoiseurs and the spoilt at a spotlit parade of snazzy pulchritude, it is an industrialized version of the pagan festivals of renewal. At the end of each seasonal display, a priesthood is enjoined to carry news of the omens to the masses.
Substance and content over style and hype any day.
Hype is the awkward and desperate attempt to convince journalists that what you've made is worth the misery of having to review it.
People will go for anything they don't understand if it's got enough hype.
Propaganda does not deceive people; it merely helps them to deceive themselves.
You can hype a questionable product for a little while, but you'll never build an enduring business.
There comes a time when deceit and defiance must be seen for what they are. At that point, a gathering danger must be directly confronted. At that point, we must show that beyond our resolutions is actual resolve.
Nothing is more deceitful than the appearance of humility. It is often only carelessness of opinion, and sometimes an indirect boast.
The hype man's job is to get everybody out of their seats and on the dance floor to have a good time.
Whatever deceives men seems to produce a magical enchantment.
I'm impressed with the people from Chicago. Hollywood is hype, New York is talk, Chicago is work.
The product has to work. It has to be a good product. An enormous number of them are all hype with no value at all. People get into them because they want to make a lot of quick, easy money.
Things gained through unjust fraud are never secure.
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