It takes a tough man to make a tender chicken.
If you believe in unlimited quality and act in all your business dealings with total integrity, the rest will take care of itself.
I can’t tell by looking in your eyes whether you’re a priest or a crook.
Find out what the customer wants and then make it better.
If you can differentiate a dead chicken, you can differentiate anything.
If the quality is there, the consumer will want it, buy it and pay for it.
In your 20s, you learn. In your 30s, you earn.
Quality is the one absolutely necessary ingredient of all the most successful companies in the world.
Market share is king. You cannot afford to replace lost market share.
A business that doesn’t change is a business that is going to die.
I never liked filming the ads, but they were so well received.
Baseball was a dream I gathered more splinters than hits.
No one ever complained their way to the top.
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