Invite the reader to participate by deciphering. Chaos can attract and engage.
Dont confuse legibility with communication. Just because something is legible doesnt mean it communicates and, more importantly, doesnt mean it communicates the right thing.
Graphic design will save the world right after rock and roll does.
You have to utilize who you are in your work. Nobody else can do that: nobody else can pull from your background, from your parents, your upbringing, your whole life experience.
If you have no intuitive sense of design, then call yourself an "information architect" and only use Helvetica.
It's not about knowing all the gimmicks and photo tricks. If you haven't got the eye, no program will give it to you.
Don't confuse legibility with communication.
For some reason I have a visual intuition that allows me to design things in an interesting way, and I don't know where that came from. Because I don't have this formal training, I seem to drift in a different direction.
Just because something is legible doesn't mean it communicates...
Never mistake legibility for communication.
You'll see everything from gold teeth to hood ornaments. It's almost like Halloween during August.
The station was tight, aggressive ... the deejays at times sounding as if they were broadcasting at gunpoint.
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