George Gerbner Quotes

• Fearful people are more dependent, more easily manipulated and controlled, more susceptible to deceptively simple, strong, tough measures and hard-line postures. ... They may accept and even welcome repression if it promises to relieve their insecurities.

  George Gerbner

  Strong, Fear, Simple

  Nancy Signorielli, George Gerbner (1988). “Violence and Terror in the Mass Media: An Annotated Bibliography”, p.21, Greenwood Publishing Group

  40 Copy quote

• You know, who tells the stories of a culture really governs human behavior. It used to be the parent, the school, the church, the community. Now it's a handful of global conglomerates that have nothing to tell, but a great deal to sell.

  George Gerbner

  School, Parenting, Community

  "George Gerbner, 86; Educator Researched the Influence of TV Viewing on Perceptions" by Myrna Oliver, articles.latimes.com. December 29, 2005.

  34 Copy quote

• If you can write a nation's stories, you needn't worry about who makes its
  laws. Today, television tells most of the stories to most of the people
  most of the time.

  George Gerbner

  Writing, Law, People

  23 Copy quote

• The product is the delivery of the largest number of people at the least cost.

  George Gerbner

  Numbers, People, Cost

  11 Copy quote

• On prime time entertainment television, scientists are most at risk. Ten percent of scientists featured in prime-time entertainment programming get killed, and five percent kill someone. No other occupational group is more likely to kill or be killed.

  George Gerbner

  Risk, Groups, Television

  7 Copy quote

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