In a world of constant change, the fundamentals are more important than ever.
You must maintain unwavering faith that you can and will prevail in the end, regardless of the difficulties, AND at the same time, have the discipline to confront the most brutal facts of your current reality, whatever they might be.
Get the right people on the bus, the wrong people off the bus, and the right people in the right seats...
For no matter what we achieve, if we don't spend the vast majority of our time with people we love and respect, we cannot possibly have a great life. But if we spend the vast majority of our time with people we love and respect - people we really enjoy being on the bus with and who will never disappoint us - then we will almost certainly have a great life, no matter where the bus goes. The people we interviewed from the good-to-great companies clearly loved what they did, largely because they loved who they did it with.
It is more important to know who you are than where you are going, for where you are going will change as the world around you changes.
Great companies foster a productive tension between continuity and change.
Whether you prevail or fail depends more on what you do to yourself than on what the world does to you.
The critical question is not whether you'll have luck, but what you do with the luck that you get.
The only mistakes you can learn from are the ones you survive.
Don't be interesting - be interested.
Leaders who led their organizations quietly and humbly, were much more effective than flashy, charismatic high profile leaders.
The essence of profound insight is simplicity.
Greatest danger is not failure, but be successful and not know why.
How can we do better tomorrow than we did today?
There is a sense of exhilaration that comes from facing head-on the hard truths and saying, "We will never give up. We will never capitulate. It might take a long time, but we will find a way to prevail."
Genius of AND. Embrace both extremes on a number of dimensions at the same time. Instead of choosing a OR B, figure out how to have A AND B-purpose AND profit, continuity AND change, freedom AND responsibility, etc.
An organization is not truly great, if it cannot be great without you.
The signature of mediocrity is not an unwillingness to change. The signature of mediocrity is inconsistency.
We are not imprisoned by circumstances, setbacks, mistakes or staggering defeats, we are freed by our choices.
You absolutely must have the discipline not to hire until you find the right people.
Creativity dies in an indisciplined environment.
The only way to remain great is to keep on applying the fundamental principles that made you great.
The signature of mediocrity is chronic inconsistency.
Profit is like oxygen, food, water, and blood for the body; they are not the point of life, but without them, there is no life.
Discipline is consistency of action.
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