One thing I tell startups all the time is that the best way to grow is to make their product better.
I care much more about the growth rate of the market than it's current size and I also care if there's any reason it's going to top out.
... how much time you should be spending on hiring? The answer is 0 or 25 percent.
When it comes to starting startups, in many ways, it's easier to start a hard startup than an easy startup.
When lack of structure fails, it fails all at once. What works totally fine from 0-20 employees, is disastrous at 30.
Another way of looking at this, is that the best companies are almost always mission oriented.
Great execution towards a terrible idea will get you nowhere.
At the beginning, you should only hire when you have a desperate need to.
Later, you should learn to hire fast and scale up the company, but in the early days the goal should be not to hire. Not to hire.
Why now, why is this the perfect time for this particular idea, and to start this particular company?
Cofounder relationships are among the most important in the entire company.
You think you have this great idea that everyone's going to come join, but that's not how it works.
A board member of mine used to say sales fix everything in a startup, and that is really true.
Two other things that we hear again and again from our founders, they wish they had done earlier, and that is... simply writing down how you do things and why you do things.
You also really want to take the time to think about how the market is going to evolve.You need a market that's going to be big in 10 years.
If you can just learn to think about the market first, you will have a big leg up on most people starting startups.
Founders need to figure out what the message of the company is going to be.
... for the top twenty most valuable YC companies, all of them have at least two founders.
For early employees you want people that have somewhat of a risk-taking attitude.
Unfortunately the trick to great execution is to say no a lot.
Here's a good rule of thumb: don't worry about a competitor at all, until they're actually beating you with a real shipped product.
You have to save the vision speeches for when the company is winning. When you're not winning, you just have to get momentum back.
You can win with the best product, the best price, or the best experience.
Everyone starting a startup for the first time is scared, and everyone feels like a bit of an imposter.
One of the great and terrible things about starting a start up is that you get no credit for trying.
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