Walter Isaacson Quotes - Page 4

Quotes about:

• Did Alexander Graham Bell do any market research before he invented the telephone?

  Walter Isaacson

  Research, Bells, Telephones

  Walter Isaacson (2011). “Steve Jobs”, p.170, Simon and Schuster

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• I think it's really good that you have great competition among news networks, and for that matter all the networks in general. It's bringing more and more people in to watching the news.

  Walter Isaacson

  Thinking, People, Competition

  "Extended Interview: Walter Isaacson". "PBS NewsHour" with Terence Smith, www.pbs.org. January 28, 2002.

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• I think it's very important to have a sense of balance in covering the war, but you don't have to be morally neutral about terrorism.

  Walter Isaacson

  War, Thinking, Balance

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• I think it is valuable and should be valued by its consumers. Charging for content forces discipline on journalists: they must produce things that people actually value.

  Walter Isaacson

  Thinking, Discipline, People

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• I don't think there was enough skepticism because I think most of us kind of believed that Saddam Hussein was building biological, chemical, and perhaps even, nuclear weapons.

  Walter Isaacson

  Thinking, Nuclear, Hussein

  "Buying the War". "Bill Moyers Journal", www.pbs.org. April 25, 2007.

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• But the point is to get a whole new generation of people and people in general more re-engaged in news, and this has happened a lot since September 11th of course.

  Walter Isaacson

  People, September 11, Generations

  "Extended Interview: Walter Isaacson". "PBS NewsHour" with Terence Smith, www.pbs.org. January 28, 2002.

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• I've always had an abundance of material about the subjects of my biographies.

  Walter Isaacson

  Biographies, Abundance, Subjects

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• So that’s our approach. Very simple, and we’re really shooting for Museum of Modern Art quality. The way we’re running the company, the product design, the advertising, it all comes down to this: Let’s make it simple. Really simple.” Apple’s design mantra would remain the one featured on its first brochure: “Simplicity is the ultimate sophistication.

  Walter Isaacson

  Running, Art, Simple

  Walter Isaacson (2011). “Steve Jobs”, p.126, Simon and Schuster

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• Steve has a reality distortion field.” When Hertzfeld looked puzzled, Tribble elaborated. “In his presence, reality is malleable. He can convince anyone of practically anything. It wears off when he’s not around, but it makes it hard to have realistic schedules.

  Walter Isaacson

  Reality, Schedules, Fields

  Walter Isaacson (2011). “Walter Isaacson Great Innovators e-book boxed set: Steve Jobs, Benjamin Franklin, Einstein”, p.169, Simon and Schuster

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• It seems perverse to focus too much on the casualties or hardship in Afghanistan ...[Showing the misery of Afghanistan ran the risk of] promoting enemy propaganda...we must talk about how the Taliban are using civilian shields and how the Taliban have harboured the terrorists responsible for killing close up to 5,000 innocent people.

  Walter Isaacson

  People, Focus, Risk

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• I think one problem we've had is that people who are smart and creative and innovative as engineers went into financial engineering.

  Walter Isaacson

  Smart, Thinking, Engineering

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• I think when money starts to corrupt journalism, it undermines the journalism, and it undermines the credibility of the product, and you end up not succeeding.

  Walter Isaacson

  Thinking, Succeed, Journalism

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• When you write biographies, whether it's about Ben Franklin or Einstein, you discover something amazing: They are human.

  Walter Isaacson

  Writing, Biographies, Franklin

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• You know, one of these things that happened in the '60s and '70s was this confluence of, sort of, a counter-culture with computer culture.

  Walter Isaacson

  Counter Culture, Computer, Confluence

  "Steve Jobs Biographer Walter Isaacson on the Apple CEO's Polarizing Persona" by Ned Potter, abcnews.go.com. October 23, 2011.

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• I think that we shouldn't be fixated all the time on the ups and downs of the weekly ratings, of the quarter-hour ratings.

  Walter Isaacson

  Thinking, Hours, Quarters

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• Polite and velvety leaders, who take care to avoid bruising others, are generally not as effective at forcing change.

  Walter Isaacson

  Leader, Care, Take Care

  Walter Isaacson (2011). “Steve Jobs”, p.565, Simon and Schuster

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• for Steve, less is always more, simpler is always better. Therefore, if you can build a glass box with fewer elements, it’s better, it’s simpler, and it’s at the forefront of technology. That’s where Steve likes to be, in both his products and his stores.

  Walter Isaacson

  Technology, Glasses, Elements

  Walter Isaacson (2011). “Walter Isaacson Great Innovators e-book boxed set: Steve Jobs, Benjamin Franklin, Einstein”, p.472, Simon and Schuster

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• I think different religions are different doors to the same house. Sometimes I think the house exists, and sometimes I don’t. It’s the great mystery. (Steve Jobs)

  Walter Isaacson

  Motivational, Jobs, Thinking

  Walter Isaacson (2011). “Steve Jobs”, p.15, Simon and Schuster

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• Ed Woolard, his mentor on the Apple board, pressed Jobs for more than two years to drop the interim in front of his CEO title. Not only was Jobs refusing to commit himself, but he was baffling everyone by taking only $1 a year in pay and no stock options. I make 50 cents for showing up, he liked to joke, and the other 50 cents is based on performance.

  Walter Isaacson

  Jobs, Two, Apples

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• Let's crowd source, curate, and add royalties to books

  Walter Isaacson

  Book, Add, Crowds

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• On the day he unveiled the Macintosh, a reporter from Popular Science asked Jobs what type of market research he had done. Jobs responded by scoffing, "Did Alexander Graham Bell do any market research before he invented the telephone?

  Walter Isaacson

  Jobs, Telephones, Done

  Walter Isaacson (2011). “Steve Jobs”, p.170, Simon and Schuster

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• I was on one of my fruitarian diets" Steve Jobs recalled "I had just comeback from the apple farm. It sounded fun, spirited, and not intimidating. Apple took the edge of the word 'computer', plus it would get us a head of Atari in the phone book. He told Wozniak if a better name did not hit them by the next afternoon, they would just stick with apple and they did. 1 Apr 1976

  Walter Isaacson

  Jobs, Fun, Book

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• One of the great pressures we're facing in journalism now is it's a lot cheaper to hire thumb suckers and pundits and have talk shows on the air than actually have bureaus and reporters

  Walter Isaacson

  Air, Thumbs, Pressure

  "Buying the War". "Bill Moyers Journal", www.pbs.org. April 25, 2007.

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• Politics is for the present, while our equations are for eternity.

  Walter Isaacson

  Eternity, Equations

  Walter Isaacson (2011). “Walter Isaacson Great Innovators e-book boxed set: Steve Jobs, Benjamin Franklin, Einstein”, p.2340, Simon and Schuster

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• He had the attitude that he could do anything, and therefore so can you. He put his life in my hands. So that made me do something I didn't think I could do.... If you trust him, you can do things. If he's decided that something should happen, then he's just going to make it happen. (Elizabeth Holmes)

  Walter Isaacson

  Attitude, Thinking, Hands

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