Jonathan Ive Quotes

Quotes about:

• It's very easy to be different, but very difficult to be better.

  Jonathan Ive

  Philosophical, Difficult And Easy, Different

  56 Copy quote

• Simplification is one of the most difficult things to do.

  Jonathan Ive

  Kindness, Business, Comeback

  65 Copy quote

• There's no learning without trying lots of ideas and failing lots of times.

  Jonathan Ive

  Ideas, Design, Trying

  "Jonathan Ive interview: simplicity isn't simple" by Shane Richmond, www.telegraph.co.uk. May 23, 2012.

  52 Copy quote

• The best ideas start as conversations.

  Jonathan Ive

  Ideas, Design, Conversation

  "DM25 What Next for Design? with Jonathan Ive". Interview with Deyan Sudjic, designmuseum.org. November 12, 2014.

  11 Copy quote

• There is beauty when something
  works and it works intuitively.

  Jonathan Ive

  Design

  47 Copy quote

• It's actually a rare and precious thing to discover what it is you love to do, and I encourage you to remain unapologetically consumed by it. Be faithful to your gift and very confident in its value.

  Jonathan Ive

  Life, Faithful, Precious Things

  57 Copy quote

• I think there is a profound and enduring beauty in simplicity; in clarity, in efficiency. True simplicity is derived from so much more than just the absence of clutter and ornamentation. It's about bringing order to complexity.

  Jonathan Ive

  Philosophical, Thinking, Order

  iOS 7 product video, shown at WWDC, 2013.

  18 Copy quote

• There are a thousand no's for every yes.

  Jonathan Ive

  Thousand

  11 Copy quote

• If you're not trying to do something better, then you're not focused on the customer and you'll miss the possibility of making your business great.

  Jonathan Ive

  Missing, Trying, Possibility

  26 Copy quote

• To do something innovative means that you reject reason.

  Jonathan Ive

  Mean, Reason, Innovative

  5 Copy quote

• Really great design is hard. Good is the enemy of great.

  Jonathan Ive

  Design, Enemy, Really Great

  "Jonathan Ive: Apple's goal isn't to make money" by Olivia Solon, www.wired.co.uk. July 30, 2012.

  5 Copy quote

• Simplicity is not the absence of clutter.

  Jonathan Ive

  Simplicity, Absence, Clutter

  "Sir Jonathan Ive: The iMan cometh". Interview with Mark Prigg, www.standard.co.uk. March 12, 2012.

  28 Copy quote

• We try to solve very complicated problems without letting people know how complicated the problem was.

  Jonathan Ive

  People, Trying, Problem

  21 Copy quote

• You have to deeply understand the essence of a product in order to be able to get rid of the parts that are not essential.

  Jonathan Ive

  Philosophical, Order, Essence

  25 Copy quote

• People's interest is in the product, not in its authorship.

  Jonathan Ive

  People, Design, Authorship

  43 Copy quote

• It's very easy to make something that is new. So we are trying to make things that are better.

  Jonathan Ive

  Design, Trying, Easy

  32 Copy quote

• Different and new is relatively easy. Doing something thats genuinely better is very hard.

  Jonathan Ive

  Design, Different, Easy

  8 Copy quote

• When something exceeds your ability to understand how it works, it sort of becomes magical.

  Jonathan Ive

  Creativity, Ability, Working It

  33 Copy quote

• We’re surrounded by anonymous, poorly made objects. It’s tempting to think it’s because the people who use them don’t care - just like the people who make them. But what we’ve shown is that people do care. It’s not just about aesthetics. They care about things that are thoughtfully conceived and well made. We make and sell a very, very large number of (hopefully) beautiful, well-made things. our success is a victory for purity, integrity - for giving a damn.

  Jonathan Ive

  Beautiful, Integrity, Thinking

  "Jonathan Ive Designs Tomorrow". Interview with John Arlidge, time.com. March 17, 2014.

  9 Copy quote

• A beautiful product that doesn't work very well is ugly.

  Jonathan Ive

  Beautiful, Ugly, Wells

  "Jonathan Ive Shares Three Lessons He Learned From Steve Jobs", www.vanityfair.com. October 9, 2014.

  7 Copy quote

• The most important thing is that you actually care, that you do something to the very best of your ability

  Jonathan Ive

  Important, Care, Ability

  4 Copy quote

• I think subconsciously people are remarkably discerning. I think that they can sense care.

  Jonathan Ive

  Thinking, People, Care

  40 Copy quote

• Simplicity is not the absence of clutter, that's a consequence of simplicity. Simplicity is somehow essentially describing the purpose and place of an object and product. The absence of clutter is just a clutter-free product. That's not simple.

  Jonathan Ive

  Philosophical, Simple, Simplicity

  11 Copy quote

• Apple stood for something and had a reason for being that wasn't just about making money.

  Jonathan Ive

  Apples, Making Money, Reason

  38 Copy quote

• We don't do focus groups - that is the job of the designer.

  Jonathan Ive

  Jobs, Focus, Design

  "Sir Jonathan Ive: The iMan cometh". Interview with Mark Prigg, www.standard.co.uk. March 12, 2012.

  6 Copy quote

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