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Sheena Iyengar Quotes - Page 5

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    "Now if you expand their choice set. Say you give them 20 different speed dates, everything goes out the window. Everybody starts choosing in accordance with looks because that becomes the easiest criteria by which to weed out all the options and decide "So who am I going to say yes to?""

    - Sheena Iyengar,
    bigthink.com, added Mar 22, 2016

    Sheena Iyengar

    • Born: November 29, 1969
    • Occupation: Professor
    • Cite this Page: Citation