Good design begins with honesty, asks tough questions, comes from collaboration and from trusting your intuition.
Design is the fundamental soul of a human-made creation that ends up expressing itself in successive outer layers of the product or service.
Imagination is more important than knowledge.
A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools.
An essential aspect of creativity is not being afraid to fail.
You can't wait for inspiration. You have to go after it with a club.
I am always doing that which I cannot do, in order that I may learn how to do it.
There is no better designer than nature
Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated.
The life of a designer is a life of fight: fight against the ugliness.
You can't use up creativity. The more you use, the more you have.
Curiosity about life in all of its aspects, I think, is still the secret of great creative people.
Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with improving your other innovations.
If you can design one thing, you can design everything.
Creativity comes from a conflict of ideas.
Design is not just what it looks like and feels like. Design is how it works.
To design is to communicate clearly by whatever means you can control or master.
Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep.
Color does not add a pleasant quality to design - it reinforces it.
If you're not prepared to be wrong, you're not prepared to be original.
A designer is a planner with an aesthetic sense.
Failure is built into creativity... the creative act involves this element of 'newness' and 'experimentalism,' then one must expect and accept the possibility of failure.
Don't worry about people stealing your ideas.
Simplicity, carried to an an extreme, becomes elegance.
There is no design without discipline. There is no discipline without intelligence.
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