Design must be functional and functionality must be translated into visual aesthetics, without any reliance on gimmicks that have to be explained.
The world is nothing but a big gimmick.
I don't really have a gimmick or a 'thing.' I'm one of the few artists who gets to be himself every day.
As President, I'll invest in renewable energies like wind power, solar power, and the next generation of homegrown biofuels. That's how America is going to free itself from our dependence on foreign oil not through short-term gimmicks, but through a real, long-term commitment to transform our energy sector.
Why do photographers start giving numbers to their prints? It’s absurd. What do you do when the 20th print has been done? Do you swallow the negative? Do you shoot yourself? It’s the gimmick of money.
People who are qualified are symphonic orchestra players and jazz musicians; they're qualified to do what they do. Rock stars are lucky. It's a combination of right time, right place and having certain genes or a gimmick or whatever, but it's really not anything more than sugar. It tastes good and goes away fast.
Everyone has to suffer the gimmicks and other stunts and machinations when they're starting out - only at the time, it doesn't feel like suffering; it's fun and different then. But a little fame goes a long way, and then one tries to cast off part of the heavy burden - a burden one can never totally escape.
Make your copy straightforward to read, understand and use. Use easy words; those that are used for everyday speech. Use phrases that are not too imprecise and very understandable. Do not be too stuffy; remove pompous words and substitute them with plain words. Minimize complicated gimmicks and constructions. If you can't give the data directly and briefly, you must consider writing the copy again.
Obama has demonstrated no desire to make tough choices. Americans demand a more efficient, effective government, but his budget calls for more taxes and more spending. It employs deceptive accounting gimmicks but does nothing to tackle long-term entitlement problems, nothing to save Medicare or fix Social Security.
It might work in the short term, but it's not going to keep the people who hop from congregation to congregation. Church is about one's relationship with God and one's relationship with people. The gimmick may attract you for the moment, but it's the substance that will hold you there.
I feel like the high-concept shows that have some kind of gimmick tend not to be the hit classic shows of all time.
A so-called 'blackout' is yet another gimmick, albeit a dangerous one, designed to punish elected and administration officials who are working diligently to protect American jobs from foreign criminals.
If a government resorts to inflation, that is, creates money in order to cover its budget deficits or expands credit in order to stimulate business, then no power on earth, no gimmick, device, trick or even indexation can prevent its economic consequences.
Why is a movie starring women considered a gimmick and a movie starring men is just a normal movie?
I think of the medium as a people-to-people medium, not cameraman-to-people, not direction-to-people, not writers-to-people, but people-to-peopleYou can only involve an audience with people. You can't involve them with gimmicks, with sunsets, with hand-held cameras, zoom shots, or anything else. They couldn't care less about those things. But you give them something to worry about, some person they can worry about, and care about, and you've got them, you've got them involved.
There's a lot of gimmick infringement out there, but that's cool. It's a compliment. But it all started right when I first came into the Garden. I came down to Eye of the Tiger and when I hit the ring with the Sheik, I just put my hand up to my ear by accident, and the crowd got louder. I was like "Oh, that works."
[Psychics] use exactly the same gimmicks that we magicians do - the same physical methods, the same psychological methods - and they effectively and profoundly deceive millions of people around the earth, to their detriment.
I like to think I keep my mind open. When I walk the streets I don't look for anything in particular. I come from a philosophy that believes you shouldn't have preconceived notions - that you don't need a gimmick. That you should just photograph what you react to - what you see.
The biggest and most interesting crisis in the world is the human crisis, and it never gets boring. It goes back to Shakespeare. You don't need a gimmick; it's just man against man and their intolerance of each other.
I hate the things they preach. They found a gimmick that sells. The fact that they're making money off all these teenage kids who actually believe in their message is disgusting.
I didnt get arrested to show off my wild character. People say its a gimmick for all five of us to be different. Thats ridiculous.
Every season we try to do something new. And not for gimmicks. We feel the show has to evolve and keep changing.
I just happen to comprehend the low standards of the majority of the music-buying public, and I don’t care how condescending that sounds, it’s true. They always go for the shiny gimmicks. Always.
We had a wonderful time with this kind of grunge awareness, where suddenly rock was cool again. People wanted to head loud guitars. It was a great time, and I'm glad we were there. But the gimmick part has worn off.
In terms of getting people to experiment more and take more risk, there are at least three things that immediately come to my mind. Number one, of course, is role-modeling it yourself. Number two is when people take intelligent, smart risks and yet it doesn't work out, not shooting them. And number three, being honest with yourself. If the culture you have is radically different from an experiment and take-risk culture, then you have a big change you going to have to make—and no little gimmicks are going to do it for you.
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