You need to do the work to bring the money in, but not compromise standards.
Development is where my heart is focused because eating is the only thing that we do that involves all the senses. We eat with our eyes and our ears and our noses.
I'm not scared of anything in particular, but I am motivated by a fear of failure as opposed to a need to succeed.
I have this desire to keep improving, so I find fault
As we get older, we tend to become more risk averse because we tend to find reasons why things wont work. When you are a kid, you think everything is possible, and I think with creativity it is so important to keep that naivety.
Being branded number one restaurant in the world is actually very humbling
At home I've got 1,500 cook books and the spines have all gone, the pages are all torn - it's chaos.
No, when I worked as an accountant I was falling asleep waiting for 5 o'clock.
If it doesn't taste good it doesn't go on the menu
Take note of what's around you and maximise sensory pleasure.
Now my complaint is there are only 18 hours to work in a day.
I've got around 400 cookbooks.
I haven't raised my voice for eight to 10 years in the kitchen. And I won't have anybody shouting. If I hear of anybody having a go at anyone else, they'll get disciplined.
You know how sad your life is when you know the release date of DVDs.
You think about some of the most memorable meals you've ever had; the food will be good but it will often be about locating a mental memory and taste is inexorably linked to all the other senses and memory, so ultimately it is all about taste.
I was born in the '60s and grew up in the '70s - not exactly the best decade for food in British history. It was horrendous. It was a time when, as a nation, we excelled in art and music and acting and photography and fashion - all creative skills... all apart from cooking.
Television forces people to be larger than life. I would be too shy.
There are so many issues in our oceans - like the near extinction of blue fin tuna - that should be taken more seriously worldwide.
It was not easy with a newborn, asking your wife to give up the family home and your security.
I would try doing a dish 30 different ways
What gets me excited is the original principle.
I was determined that if I failed it wouldn't be due to lack of effort
A lot of country pubs will receive Michelin stars
This kitchen is completely calm. Some of the old-fashioned chefs - they become kings in their kitchen, they've got to be called chef. But I don't care if someone calls me chef or Heston, it really doesn't bother me.
It was quite a challenge to make people eat crab ice cream.
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