Loyal customers, they don't just come back, they don't simply recommend you, they insist that their friends do business with you.
We are what we repeatedly do. Excellence, then, is not an act, but a habit.
Repeat business or behavior can be bribed. Loyalty has to be earned.
The key is to set realistic customer expectations, and then not to just meet them, but to exceed them - preferably in unexpected and helpful ways.
In our way of working, we attach a great deal of importance to humility and honesty; With respect for human values, we promise to serve our customers with integrity.
Our mission statement about treating people with respect and dignity is not just words but a creed we live by every day. You can't expect your employees to exceed the expectations of your customers if you don't exceed the employees' expectations of management.
The first step in exceeding your customer's expectations is to know those expectations.
If put to the pinch, an ounce of loyalty is worth a pound of cleverness.
Every day were saying, 'How can we keep this customer happy?' How can we get ahead in innovation by doing this, because if we don't, somebody else will.
The complaining customer represents a huge opportunity for more business.
The goal as a company is to have customer service that is not just the best, but legendary.
Do what you do so well that they will want to see it again and bring their friends.
Every great business is built on friendship.
Customer satisfaction is worthless. Customer loyalty is priceless.
Being on par in terms of price and quality only gets you into the game. Service wins the game.
In the world of Internet Customer Service, it's important to remember your competitor is only one mouse click away.
If you're not serving the customer, your job is to be serving someone who is.
Every contact we have with a customer influences whether or not they'll come back. We have to be great every time or we'll lose them.
Revolve your world around the customer and more customers will revolve around you.
If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.
Always do more than is required of you.
You don't earn loyalty in a day. You earn loyalty day-by-day.
Every company's greatest assets are its customers, because without customers there is no company.
The purpose of a business is to create a customer.
Spend a lot of time talking to customers face to face. You'd be amazed how many companies don't listen to their customers.
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