A lot of companies are still using social as the world’s shortest press release.
Most reporters who come to me get their stories directly from press releases. Very few do what one would consider to be their professional duty.
Syria and Iran have always had a pretty tight relationship, and it looks to me like they just cooked up a press release to put out to sort of restate the obvious. They're both problem countries; we know that. And this doesn't change anything.
A basic rule of life for reporters is that you should spend your time talking with and learning about people who are not sending you press releases, rather than those who are.
I don't even like being quoted in a press release.
You know, back in the 1950s and '60s, when J. Edgar Hoover was making the FBI the respected organization it used to be, oftentimes they would find a fugitive and basically have his house surrounded, and then put out a press release saying he was on the top 10 most wanted list. And 10 minutes later, he'd be arrested.
All my stories were usually titled, 'White House Says,' 'President Bush Wants,' and I relied on transcripts from the briefings. I relied on press releases that were sent to the press for the purpose of accurately portraying what the White House believed or wanted.
I was nearly fired from my second job, which was writing press releases for Boston's public television station.
I think it's what any artist would want: to feel like their work can be taken in on a level of experience beyond the headline or the press release. I don't think any artist wants to be reduced to a press release. We have a whole industry whose function it is to process and present information. There's nothing wrong with it, but it's not the thing.
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