And this thesis is somewhat connected with general social and political observations, because it establishes the fact that the number of consumers is considerably larger than the number of producers, a fact which exercises a not inconsiderable social and political pressure.
A consumer doesn't take anything away: he doesn't actually consume anything. Giving the same thing to a thousand consumers is not really any more expensive than giving it to just one.
For the producers, there was no reason to produce. You get money, but you couldn't use this money. For consumers, you could have money, but you have no way to use it because you go to the shop and see nothing.
Clearly, Japan is a most important market for digital consumer products.
When you focus on the consumer, the consumer responds.
I think the big force is going to be consumer buying power.
Competition is not only the basis of protection to the consumer, but is the incentive to progress.
I say to consumers: instead of relying totally on critics, drink what you like and like what you drink.
Consumers are increasingly feeling that they are being taken for a ride.
We can't allow multinational oil companies boasting of record profits to gouge consumers... We must do what we can to fix this problem.
American consumers have no problem with carcinogens, but they will not purchase any product, including floor wax, that has fat in it.
Amazon.com strives to be the e-commerce destination where consumers can find and discover anything they want to buy online.
We believe that within five years, 96 percent of British consumers will have access to the Internet, whether it be through a personal computer, a set-top box or a mobile phone.
America must be the teacher of democracy, not the advertiser of the consumer society. It is unrealistic for the rest of the world to reach the American living standard.
Neoclassical economics insists that advertising cannot force consumers to buy anything they don't already want to buy.
In our rich consumers' civilization we spin cocoons around ourselves and get possessed by our possessions.
Right now, every American is affected by high energy prices. Working families, small businesses and consumers across the country are feeling the pinch with no end in sight.
The corporate lobby in Washington is basically designed to stifle all legislative activity on behalf of consumers.
What really decides consumers to buy or not to buy is the content of your advertising, not its form.
It is flagrantly dishonest for an advertising agent to urge consumers to buy a product which he would not allow his own wife to buy.
The most important word in the vocabulary of advertising is TEST. If you pretest your product with consumers, and pretest your advertising, you will do well in the marketplace.
Lawsuit abuse is a major contributor to the increased costs of healthcare, goods and services to consumers.
Consumers have not been told effectively enough that they have huge power and that purchasing and shopping involve a moral choice.
Americans pay up to 1,000 percent more to fill their prescriptions than consumers in other countries - that is an alarming statistic.
Most women's magazines simply try to mold women into bigger and better consumers.
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