Your most unhappy customers are your greatest source of learning.
Customer satisfaction is worthless. Customer loyalty is priceless.
Loyal customers, they don't just come back, they don't simply recommend you, they insist that their friends do business with you.
We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better.
Spend a lot of time talking to customers face to face. You'd be amazed how many companies don't listen to their customers.
You don't earn loyalty in a day. You earn loyalty day-by-day.
Every contact we have with a customer influences whether or not they'll come back. We have to be great every time or we'll lose them.
Every company's greatest assets are its customers, because without customers there is no company.
A customer is the most important visitor on our premises. He is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so.
The purpose of a business is to create a customer.
A customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him.
Every great business is built on friendship.
If put to the pinch, an ounce of loyalty is worth a pound of cleverness.
Revolve your world around the customer and more customers will revolve around you.
Always do more than is required of you.
Repeat business or behavior can be bribed. Loyalty has to be earned.
Make your product easier to buy than your competition, or you will find your customers buying from them, not you.
Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves
It is not the employer who pays the wages. Employers only handle the money. It is the customer who pays the wages.
Don't find customers for your products, find products for your customers.
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