Brian Halligan Quotes

• People shop and learn in a whole new way compared to just a few years ago, so marketers need to adapt or risk extinction.

  Brian Halligan

  Years, People, Risk

  Brian Halligan, Dharmesh Shah (2009). “Inbound Marketing: Get Found Using Google, Social Media, and Blogs”, p.6, John Wiley & Sons

  50 Copy quote

• Innovation: Imagine the future and fill in the gaps.

  Brian Halligan

  Entrepreneur, Innovation, Gaps

  16 Copy quote

• To be successful and grow your business and revenues, you must match the way you market your products with the way your prospects learn about and shop for your products.

  Brian Halligan

  Successful, Marketing, Video

  Brian Halligan, Dharmesh Shah (2009). “Inbound Marketing: Get Found Using Google, Social Media, and Blogs”, p.7, John Wiley & Sons

  21 Copy quote

• You can’t out-spend the giants, but you can out-think, out-teach, and out-help them.

  Brian Halligan

  Thinking, Giants, Helping

  17 Copy quote

• You're either making a market or disrupting a market. Entering a market is usually the wrong way to go.

  Brian Halligan

  Entering, Way, Wrong Way

  Twitter post from Aug 11, 2014

  8 Copy quote

• Just because you are the loudest, doesn't make you right.

  Brian Halligan

  Entrepreneur

  11 Copy quote

• I started my career as a sales guy in the nineties, when the funnel was controlled by the sales rep, who had all the information the prospect wanted, including pricing and discount options. Now 90 percent of it has swung to marketing. It's self-service and you need to be very, very helpful to see to the top of the funnel. The game has changed a lot.

  Brian Halligan

  Careers, Self, Games

  9 Copy quote

• HubSpot's CRM and Sidekick are perfect for companies that want to transform how they attract, engage, and delight prospects, customers and leads and want sales technology that matches today's buying process.

  Brian Halligan

  Technology, Perfect, Sidekicks

  8 Copy quote

• You can increase conversion rates and return on investment (ROI) by several times by making PPC landing pages extremely relevant.

  Brian Halligan

  Return, Roi, Pages

  Brian Halligan, Dharmesh Shah (2014). “Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online”, p.128, John Wiley & Sons

  6 Copy quote

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