No matter what you choose, build stuff and be around smart people.
One of the biggest advantages that start ups have is execution speed, and you have to have this relentless operating rhythm.
Startups are not the best choice for work-life balance, and that's sort of just the sad reality.
The best people know that they should join a rocketship.
Execution gets divided into two key questions: 1) can you figure out what to do and 2) can you get it done.
Obsess about the quality of the product.
In general don't start a startup you're not willing to work on for ten years.
1 of the hardest parts about being a founder, is that there are a 100 important things competing for your attention each day.
Some day everyone will find out everyone else's comp, if it's all over the place, it will be a complete meltdown disaster
If you don't need it yourself, and you're building something that someone else needs, realize you're at a big disadvantage.
No growth hack, brilliant marketing idea, or sales team can save you long term if you don't have a sufficiently good product.
I believe in fighting with investors to reduce the amount of equity they get and then being as generous as you possibly can with employees.
For most software startups, this translates to keep growing. For hardware startups, it translates to don't let your ship date slip.
Startups are very hard no matter what you do; you may as well go after a big opportunity.
The natural state of a start-up is to die; most start-ups require multiple miracles in their early days to escape this fate.
The startups that do well are the ones that are working all the time.
The tenth social network, and limited only to college students with no money, also terrible. Myspace had won.
Or a way to stay on strangers couches, that just sounds terrible all around.
You can basically change everything in a startup but the market.
Remember that the idea will expand, and become more ambitious as you go.
Employees will only add more value over time.
It's become popular in recent years to say that the idea doesn't matter.
The way to have a company that executes well is you have to execute well yourself.
Every thing at a startup gets modeled after the founders. Whatever the founders do becomes the culture.
I prefer to invest in a company that's going after a small but rapidly growing market than a big but slow growing one.
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