No matter what you choose, build stuff and be around smart people.
One of the biggest advantages that start ups have is execution speed, and you have to have this relentless operating rhythm.
Startups are not the best choice for work-life balance, and that's sort of just the sad reality.
Obsess about the quality of the product.
Execution gets divided into two key questions: 1) can you figure out what to do and 2) can you get it done.
The best people know that they should join a rocketship.
In general don't start a startup you're not willing to work on for ten years.
If you don't need it yourself, and you're building something that someone else needs, realize you're at a big disadvantage.
1 of the hardest parts about being a founder, is that there are a 100 important things competing for your attention each day.
No growth hack, brilliant marketing idea, or sales team can save you long term if you don't have a sufficiently good product.
Some day everyone will find out everyone else's comp, if it's all over the place, it will be a complete meltdown disaster
I believe in fighting with investors to reduce the amount of equity they get and then being as generous as you possibly can with employees.
For most software startups, this translates to keep growing. For hardware startups, it translates to don't let your ship date slip.
Startups are very hard no matter what you do; you may as well go after a big opportunity.
The natural state of a start-up is to die; most start-ups require multiple miracles in their early days to escape this fate.
The startups that do well are the ones that are working all the time.
The tenth social network, and limited only to college students with no money, also terrible. Myspace had won.
You really want to know your cofounders for a while, ideally years.
Later, you should learn to hire fast and scale up the company, but in the early days the goal should be not to hire. Not to hire.
In addition to relentlessly resourceful, you want a tough and a calm cofounder.
In general, it's best if you're building something that you yourself need.
At the beginning, you should only hire when you have a desperate need to.
You can't be focussed without really great communication
A small communication breakdown is enough for everyone to be working on slightly different things. And then you loose focus...
If it takes more than a sentence to explain what you are doing, it's almost always a sign that what you are doing is too complicated.
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